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Base Camp 59 RV Campground

Base Camp 59: Branding & Marketing

Services
Design & Land Relations

Visual Communications

Creative & Marketing

close-up piece of wheat

Area of Focus

Branding & Marketing

A large, black wooden sign with yellow lettering stands among tall grass and trees, reading "Welcome to BASE CAMP 59 RV CAMPGROUND." To the left of the text, a yellow shield-shaped logo features an icon of an RV with trees on top. In the background, log-cabin-style buildings are partially visible under a clear sky.
Overview

Story

Our Expression and Connection team worked with Base Camp 59 RV Campground to create a brand identity to launch a unique RV experience in the Grand Beach area. Brand guidelines and marketing strategy were created along with directional signage, merchandise, and all promotional materials needed to promote leasing opportunities for the upcoming camping seasons.